Pomegranate

Hardening of the arteries a disease of the past?

Recent studies show that pomegranate juice may help fight hardening of the arteries by reducing blood vessel damage. Hardening of the arteries, known as athersclerosis, refers to the buildup of plaque in the walls of arteries, causing decreased blood flow that can lead to heart attacks and strokes. More importantly, new studies report the antioxidant-rich juice may also reverse the progression of this disease.

Researchers say the beneficial effects are likely due to the high antioxidant content of the pomegranate fruit, which is higher than that of blueberry, cranberry, orange, and even red wine. Previous studies on red wine, green tea, and purple grape juice have already indicated these antioxidant-rich beverages can protect arteries by improving blood flow. One pomegranate delivers 40% of an adult's daily vitamin C requirement. It's also a rich source of folic acid.

Pomegranates are high in polyphenols, the most abundant of which are hydrolysable tannins, particularly punicalagins. The high levels of punicalagins are powerful antioxidants used to standardize the potency of pomegranate juice and extracts. Food and dietary supplement makers are beginning to use pomegranate extracts as healthy ingredients in their products (no sugar, calories or additives!). Many pomegranate extracts are ellagic acid, a by-product of the juice extraction process.†

Now it is possible to obtain the full spectrum of polyphenols found in whole pomegranate fruit in a dry powder extract.

The pomegranate originated from Persia (Iran) and has been cultivated in Central Asia and the Mediterranean region for several thousands of years. The ancient city of Granada in Spain was renamed after the fruit during the Moorish period. It is also extensively grown in South China and in Southeast Asia. Pomegranate juice is a popular drink in the Middle East, and is also used in Iranian and Indian cuisine. It began to be widely marketed in the US in 2004.

†These statements have not been evaluated by the Food and Drug Administration. 
This product is not intended to diagnose, cure, treat, or prevent any disease.

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